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TMCNet:  Selligent Marketing Cloud Partner Program Expands as Company Announces Winners of its Global Partner Awards

[February 06, 2019]

Selligent Marketing Cloud Partner Program Expands as Company Announces Winners of its Global Partner Awards

PARIS and REDWOOD CITY, Calif., Feb. 06, 2019 (GLOBE NEWSWIRE) -- Selligent Marketing Cloud, a B2C marketing automation company, today announced the winners of its 2019 Global Partner Awards, marking the company’s continued partner program growth. The company also announced Hero Digital, a leading independent customer experience agency, as its latest agency and consultancy partner addition in the United States.

Global Partner Award Winners
Every year, Selligent Marketing Cloud recognizes the top partners that merged creativity with Selligent marketing technology to deliver some of the world’s most inspirational digital campaigns. This year’s winners were announced at Selligent’s Global Partner Summit in Paris last week:

North America: Archer Malmo
Archer Malmo and Selligent Marketing Cloud announced its partnership in September 2018 and immediately set off to work on joint clients, including Palm Beach Tan, an indoor tanning market leader in the U.S. Archer Malmo’s rich roster of clients includes Hyatt Hotels, Delaware North, FedEx, CITGO, and others.

Southern Europe: Leadeal Marketing
Leadeal Marketing, a data and CRM-focused marketing agency based in Paris, works with brands including Evian, Clarins, Nuxe and HomeAway. The agency is known for its successful data-driven marketing approach and enriching brand campaigns that are tailored based on rich insights.

Northern Europe: Alchemetrics

Based in the United Kingdom, Alchemetrics is a marketing agency focused on building, hosting and managing open Customer Data Platforms that connect businesses to customers. With clients including Time Inc Media, they leverage the power of Selligent, and help brand marketers unlock the insights and value promised by modern 1:1 customer engagement, placing a strong focus on compliance and governance.

Advocate of the Year: John Eising of De Heeren van Veertig Plus
As a partner of more than 17 years, De Heeren van Veertig Plus has been solely focused on helping brands make the most of Selligent technology to execute digital campaigns. Eising has worked closely with Selligent for nearly five years and has been instrumental in bridging Selligent’s platform capabilities with brand marketer needs, delivering rich campaigns and experiences for many omnichannel marketing brands.

Partner Program Growth
The awards point to Selligent’s continued commitment to its agency partners and signifies an impressive year of strategic, technological and agency alliance growth. Over the last year, Selligent Marketing Cloud added an additional 40-plus organizations to its partner program, including Signal, Response Media, Rosedale Digital, Nimblejack and, now, Hero Digital.

Hero Digital’s work spans some of the world’s most notable brands, including Belkin, Western Digital, and Technicolor. It has delivered many award-winning campaigns and most recently joined forces with Clock Four, a leading Customer Experience agency in San Francisco.

“Partnering with a martech solution provider that values and prioritizes customer experience as much as we do is paramount,” said Tony Rems, Chief Technology Officer of Hero Digital. “Selligent’s focus on marrying data and marketing automation technology to deliver unified, tailored experiences easily and powerfully is a game-changer. We’re thrilled to be working together to provide the campaign execution and support that will allow brands to reach the next level of personalized engagement.”

“Hero’s focus on bringing data-led, seamless customer experience is as impressive as it gets,” said John Hernandez, CEO of Selligent Marketing Cloud. “We’re proud to welcome them into our growing partner network and look forward to working hand-in-hand to deliver the marketing strategies and campaigns that embody some of the world’s best-known brands.”

About Hero Digital
Today’s brand opportunity is to compete and grow via a relentless focus on the customer. Hero Digital is the independent customer experience agency that turns vision into reality—crafting iconic experiences, building customer loyalty, and delivering results.

Led by the experts in strategy, data, design, and technology, we offer a rare combination of digital skills. Our lean teams are led by practitioners, so we waste no time in delivering results from strategy through execution.

A trusted advisor to the world's best brands, our customer-centric experiences have defined companies like Sephora, Western Digital, Salesforce, Microsoft and Aramark.

For more information, visit http://www.herodigital.com

About Selligent Marketing Cloud
Selligent Marketing Cloud is a marketing automation platform that enables B2C brands to engage consumers across all critical channels. Built for the relationship marketer, Selligent Marketing Cloud is the only marketing cloud built on a single code base, featuring artificial intelligence and a Customer Data Platform with a universal consumer profile at the core of every action.

More than 700 brands across retail, travel, automotive, publishing, and financial services rely on Selligent’s proven platform. With 10 offices across the United States and Europe and more than 50 agency partners, Selligent serves over 30 countries with local, personalized service.

Learn more at www.selligent.com and connect with the team at Twitter, LinkedIn, and our blog.

Media Contact:
Sylvie Tongco – Director of Corporate Communications 
Sylvie.tongco@selligent.com

Carol Tong for Selligent Marketing Cloud
carol@caroltongconsulting.com

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